video | art direction | copywriting
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Moondog THE COMIC!

An Old Western, space-cowboy adventure! Set on a desolate planet located between far and forever. Food is scarce and life is rough. And when a rogue pizza flies into orbit, it’s every man for himself.

Benefits of a comic


  • engage/entertain

  • reinforce Moondog's nostalgic appeal [especially through print]

  • open up options for marketing to kids and families  

  • add mascot candidates to campaign strategy arsenal

  • breaks up the space-age narrative so that the theme doesn't become redundant or overworked

 

 

I took inspiration from Charles Portis's "True Grit" in developing a voice for narration. His deadpan writing style adds an extra layer of drama while also maintaining the tongue-in-cheek Moondog voice.